AI platform for translation and content creation

Smartcat

2025

Web App

Smartcat is one of the leading SaaS platforms and an AI-powered solution for content translation and localization (text, video, images), subtitle creation, and content generation. The platform is used in 100+ countries, bringing together 500,000+ users and 1,000+ enterprise clients.

Objective: Reimagine the platform’s user experience by transforming a traditional SaaS interface into a next-generation AI-driven product.

Solution: Contributed to designing a new product concept based on an agent-driven approach, where the primary interface is built around interaction with AI agents:
AI agents as the core interface — chat-based interaction model where the agent acts as a copilot, simplifying user workflows
Custom agent builder — enabling users to create and configure their own AI agents
End-to-end workflows — designing translation, review, and localization processes within a chat-based interaction model

Solution: Designed a new agent-driven product concept, where the primary interface is built around interaction with AI agents:
AI agents as the core interface — chat-based interaction model with an agent acting as a copilot
Custom agent builder — users create and configure their own AI agents
Contextualization — enriching agents with user data & domain expertise
End-to-end workflows — translation, review, and localization inside a unified chat interface

Result:
• More intuitive and flexible UX by shifting from tool-based → agent-driven interaction
• Simplified complex workflows by replacing multiple legacy SaaS screens with a unified chat interface

Document translition

Document translition

Document translition

Users translate documents through a chat-based AI copilot that helps define tasks and routes them to the marketplace.

Users translate documents through a chat-based AI copilot that helps define tasks and routes them to the marketplace.

Users translate documents through a chat-based AI copilot that helps define tasks and routes them to the marketplace.

After completing a translation, users can move to the review stage for manual editing and refinement. AI-assisted review is also available through prompting, helping users quickly improve and adjust the final output.

After completing a translation, users can move to the review stage for manual editing and refinement. AI-assisted review is also available through prompting, helping users quickly improve and adjust the final output.

After completing a translation, users can move to the review stage for manual editing and refinement. AI-assisted review is also available through prompting, helping users quickly improve and adjust the final output.

Subtitle Editor

Subtitle Editor

Subtitle Editor

Canvas Editor

Canvas Editor

Canvas Editor

Canvas editor — a text editor where users can create and refine content with the help of an AI copilot. Users can interact with the editor directly or through chat, seamlessly switching between writing and AI-assisted generation.

Canvas editor — a text editor where users can create and refine content with the help of an AI copilot. Users can interact with the editor directly or through chat, seamlessly switching between writing and AI-assisted generation.

Canvas editor — a text editor where users can create and refine content with the help of an AI copilot. Users can interact with the editor directly or through chat, seamlessly switching between writing and AI-assisted generation.

Platform UI Details

Platform UI Details

Platform UI Details

Users can choose from a set of AI agents, each designed for a specific translation or content workflow — or create their own. Each agent has its own logic, capabilities, and distinct visual identity, making the system both flexible and easy to navigate.

Users can choose from a set of AI agents, each designed for a specific translation or content workflow — or create their own. Each agent has its own logic, capabilities, and distinct visual identity, making the system both flexible and easy to navigate.

Users can choose from a set of AI agents, each designed for a specific translation or content workflow — or create their own. Each agent has its own logic, capabilities, and distinct visual identity, making the system both flexible and easy to navigate.

The platform uses a token-based system, where users spend credits (“Smartwords”) on translation, content generation, and interactions with AI agents. This model provides transparent usage control and aligns costs with actual workflow activity.

The platform uses a token-based system, where users spend credits (“Smartwords”) on translation, content generation, and interactions with AI agents. This model provides transparent usage control and aligns costs with actual workflow activity.

The platform uses a token-based system, where users spend credits (“Smartwords”) on translation, content generation, and interactions with AI agents. This model provides transparent usage control and aligns costs with actual workflow activity.

Years:

2025

My Role:

Led product design and UX strategy for career development services

Design team:

Yuriy Malugin, Anatolii Chemerys, Roman Trifonov, Marina Gofman

Font:

Years:

2025

My Role:

Led product design and UX strategy for career development services

Design team:

Yuriy Malugin, Anatolii Chemerys, Roman Trifonov, Marina Gofman

Font:

© Yuriy Malugin 2026